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  Themes Homepage > Bake a Biscuit > Currant Shortcake biscuits, 1930s
Currant Shortcake biscuits, 1930s
Currant Shortcake biscuits, 1930s
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Brief Description: Huntley & Palmers Currant Shortcake biscuits in a small glass topped box
Subject Date: 1930s
Creator: Huntley & Palmers
Full Description: From the late 1920s Huntley & Palmers tried to control how retailers presented their products to shoppers. They wanted to maintain the same high quality and standards whether their products were being bought in a small family grocer or a large chain of stores. To achieve this the company issued guidance on shop displays to retailers and offered display stands and boxed samples for free or at discounted rates.
Collection: Reading Museum Service
Dimensions: Height: 2.6cm, Width: 13.5cm, Depth: 13.6cm
Subject: social history, trade <food mfr>, advertising, biscuit, Currant Shortcake
Content Type: biscuit
Location: Reading Museum Service
Local Ref: REDMG : 1997.162.1
Unique ID: rm-rm-1997_162_1~1_635-i-00-000.tif
IPR: Reading Borough Council (Reading Museum Service)
  Themes Homepage > Bake a Biscuit > Currant Shortcake biscuits, 1930s
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